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AI transforming phone experience as brands add generative tools #technology

Representational image created using AI

The defining trend of the 2020s in smartphones is the integration of artificial intelligence (AI) and machine learning (ML) features. While AI has been present in smartphones for about a decade, the past year has seen a significant advancement in both hardware and software levels. Features like generative AI, circle to search, and upgraded Magic Editor are now central to smartphones like the Google Pixel 8 and Samsung Galaxy S24 series.

Brands like OpenAI, Google, Apple, Nothing, and Realme are all focusing on bringing AI to smartphones. Apple recently announced its Apple Intelligence at WWDC 2024, introducing generative AI features like custom emojis and math assistance in the Notes app. The concept of an AI phone involves on-device Gen AI apps, seamless integration, AI-optimized processors, and powerful hardware for local AI processing.

The discussion around AI on phones also involves considerations about security and privacy, with an emphasis on native processing for enhanced control over data and improved performance. While AI features have so far been limited to premium models, there is a prediction that AI integration will soon be available across devices of different categories.

The future of smartphones with AI promises a more efficient and personalized experience, with features like automated tasks, intelligent recommendations, and enhanced user interactions. The integration of Gen AI in smartphones is expected to transform them into intelligent assistants that simplify and enhance daily lives. The next decade is likely to bring even more groundbreaking innovations in mobile technology, making smartphones indispensable tools in our daily routines.

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Source link: https://www.indiatoday.in/amp/technology/features/story/ai-is-set-to-change-phone-experience-as-apple-realme-and-others-rush-to-add-generative-tools-2558343-2024-06-26

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