Small and medium-sized businesses (SMBs) are a significant contributor to the Nigerian economy, accounting for 48% of the country’s GDP, 96% of all businesses, and 84% of employment. To maximize their potential, SMBs should utilize effective business-enabling technology, such as solutions for customer experience, finance, HR, and productivity. It is crucial for businesses to carefully select the apps they use, either opting for best-of-breed solutions from various vendors or a unified suite from a single vendor.
When choosing business apps, businesses should consider factors such as having a single source of truth for data, scalability of the solution, security measures to protect against cybercrime, ease of use for non-technical staff, and customer support availability. Integration with existing tech ecosystems is also essential for maximizing the ROI of the chosen app. By following these guidelines, SMBs can ensure they select apps that best suit their business needs and support their growth.
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Source link: https://technext24.com/2024/05/08/5-things-smbs-should-look-business-apps/
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